Privacy Policy

1. About Us

Welcome to High Reel short drama application! We are moblegend technology Limited (hereinafter referred to as "we", "company" or "High Reel"), a technology company dedicated to providing users with high-quality short drama content.

We understand the importance of privacy protection. This Privacy Policy will detail how we collect, use, store, share and protect your personal information, as well as your related rights.

2. Scope of Application

This Privacy Policy applies to:

• High Reel mobile applications (Android and iOS versions)
• High Reel website and related services
• All related products and services we provide
• All personal information collected through the above platforms

3. Information We Collect

3.1 Information You Actively Provide

3.2 Automatically Collected Information

3.3 Third-Party Service Information

We may collect information through the following third-party services:

• Google Play Services: App distribution and updates
• AdMob: Ad serving and performance analysis
• Firebase Analytics: App performance and user behavior analysis
• Adjust: Marketing effectiveness tracking

4. Purpose of Information Use

We collect and use your personal information for the following purposes:

4.1 Core Service Functions

• Provide core functions such as short drama playback, search, and recommendations
• Maintain your account and personal profile
• Sync your viewing progress and preference settings
• Process your favorites, likes, comments and other interactions

4.2 Personalized Experience

• Recommend relevant content based on your viewing history
• Customize interface and features according to your preferences
• Provide personalized search results
• Optimize app performance and user experience

4.3 Security and Compliance

• Prevent fraud, abuse and illegal activities
• Protect user and platform security
• Comply with legal and regulatory requirements
• Handle disputes and conflicts

4.4 Service Improvement

• Analyze user behavior to improve product features
• Conduct market research and user surveys
• Develop new features and services
• Optimize content recommendation algorithms

5. Information Sharing and Disclosure

5.1 Sharing with Your Consent

• Situations where you explicitly consent to our sharing
• Social sharing features you actively choose

5.2 Service Providers

• Cloud storage service providers (for data storage)
• Content Delivery Network (CDN) service providers
• Data analytics service providers
• Advertising service providers
• Payment processing service providers

5.3 Legal Requirements

• Comply with applicable laws and regulations
• Respond to legitimate requests from government agencies
• Protect our legitimate rights and interests
• Maintain public safety and interests

5.4 Business Transfer

In the event of a merger, acquisition or asset transfer, your personal information may be transferred. We will notify you in advance of such changes.

6. Data Storage and Security

6.1 Storage Location

Your personal information is primarily stored on servers located in secure data centers. We may store and process your information globally to provide better service experience.

6.2 Security Measures

• Technical Protection: Use industry-standard encryption technology to protect data transmission and storage
• Access Control: Strictly limit access to personal information
• Security Monitoring: Continuously monitor system security status
• Regular Audits: Regularly conduct security assessments and vulnerability scans
• Employee Training: Provide privacy protection training to employees

6.3 Data Retention

• Account Data: Retained during your use of the service and for a reasonable time thereafter
• Usage Data: Usually retained for 24 months, then anonymized
• Legal Requirements: Retention period as required by laws and regulations
• Dispute Resolution: Retention time may be extended during dispute resolution

7. Your Rights

Under applicable privacy laws, you have the following rights:

7.1 Right of Access

• View the personal information we have collected about you
• Understand the source and purpose of use of the information
• Obtain detailed explanations of information processing

7.2 Right of Rectification

• Correct inaccurate or incomplete personal information
• Update your personal profile and preference settings

7.3 Right of Erasure

• Request deletion of your personal information
• Delete your account
• Clear specific types of data

8. Children's Privacy Protection

If you are a parent or guardian and discover that your child has provided us with personal information, please contact us immediately. We will take steps to delete such information.

9. Contact Us

If you have any questions, comments or complaints about this Privacy Policy, please contact us through the following methods:

We are committed to resolving your privacy-related issues and continuously improving our privacy protection measures.